This movie poster was done as a project for the class Great Movies & Great Books. During the class we read the novel by H. G. Wells called War of the Worlds among many others. I used this as another opportunity to do something completely different and unexpected from the clean sophisticated designs I had made myself comfortable doing.
Because the novel was written in 1898 I wanted the poster to have a classic, old movie poster look to it. The type that just called so loudly for attention it could not be ignored as you walked by it. Those old movie posters done during the 50s and 60s were a inspiration for this piece.
This project also offered the perfect opportunity to go against everything weve been thought as designers. None of the basic designs principles are present here but it still works. There is no alignment, no contrast, no proximity, and no repetition. All the fonts are different, and are in different sizes.
But still, because its all the design principles were purposely ignored, it achieves the goal of having people look at it. In the end what defines a design as successful or not is if it had reached its intended goal. The goal for this poster was to not be ignored, and present the viewer with reasons to go check out the movie. By having the alien tripod illustrated, with all the one word shouts, it informs the viewer to what he can expect when watching the movie. It gives them a little preview of the movie.
Having a chance to brake all the rules lets you know how far you can push a design and still succeed. To me it is very important to take chances and step out of the box. I want to be a trend setting designer, not a trend follower. Ive been given the chance to express my creativity, and it is a great privilege and opportunity to do that for a living. In the end its better for me as an artist, and for my future employees and client, that Im as versatile as possible. If Im able to tackle a variety of different agency needs I end up saving my company money and grow as a professional. So that they get as much from me as possible wile I get as much from myself as possible.